Supernatural Beauty Brand – Deciem
Deciem is the Canadian beauty alchemist changing the game from the ground up.
On the quest to be forever fresh and bewitchingly beautiful, VIVISXN has its finger on the pulse of the players and potions that make you gorgeous as a goddess. Meet Deciem — a brand at the tip-top of our list that bubbles with exquisite tonics, serums and astringents that actually pretty you up and preserve your youth!
Forget vampire blood facials, bee venom vanity projects and exorbitantly priced creams, Deciem is a new skin company that is currently disrupting the beauty industry with a bang💥. Through its cutting-edge research, really inventive concoctions and hard-nosed lab science, the company is hacking dermatology wholesale and turning the beauty space right side up. HQ’d in Toronto and launched just four years ago by buccaneering and forward-thinking Brandon Truaxe, Deciem uses real deal dermatological remedies, including low-viscosity cleaning esters, pepperberry tea polyphenols, radiance peptides and organic argan oils, to name a few, that will leave your skin ravishing and reverse-aged (not kidding!).
For Brandon, the ‘hope in a jar’ model is all hogwash and hype. “We want to change all things in the world of beauty,” he says. “We also make our offerings in-house and have an intensely integrated approach when it comes to product development, marketing, packaging and distribution. We’re hyper multi-taskers doing 10 things at once,” Brandon argues. (Deciem is derived from the latin decim, meaning ’10 in a sequence’). He decided to create a multi-brand range of uplifting products — from skincare and hair supplements to mists and tonics — that deliver on the promise of actually making you sexier, suppler and sublime. Dubbed the “abnormal beauty company” with dozens of categories and brands to boot (our faves are Fountain, Hylamide and NIOD), Deciem’s cosmeticians are democratizing beauty the world over. With unbeatable prices (you can buy one of the brand’s vitamin C + retinoid serums for, um, just $15 bucks!), gushing product pipeline and streamlined packaging, Deciem is a skincare disruptor like no other. Anyway, we love! You can order here or go to stores like CVS, Urban Outfitters, Anthropologie, Boots, etc. to get some.
All images courtesy of Deciem
VIVISXN – Fashion + Beauty