Gucci does gorgeous chaos in Tokyo’s Ginza
Gucci launches ‘4 Rooms’ art exhibit and it is ka-waaaaaaaa-iiii cool!
Italian brand Gucci, helmed by Creative Director Alessandro Michele, partnered with four exciting artists — Chiharu Shiota, Daito Manabe, Mr. and Trouble Andrew — for its ‘Gucci 4 Rooms‘, a physical and virtual art environment that is now live at the flagship store in the Ginza, Tokyo. Crafting and curating different rooms based on various Gucci themes, the artistic output from this crew will tickle your nerves and blast your brainwaves. Shiota created the Gucci Herbarium Room that reflects the House’s namesake, focusing on the lettering and contours of the label. Daito drew inspiration from the House’s style and symbology, taking cues from Alessandro, on the brand’s art direction. Mr., who is Takashi Murakami‘s prodigious protégé, engendered a Gucci Garden Room based on botanical themes, pools, and manga. And Trouble Andrew, a Canadian street artist, pushed out the paranormal, conjuring coloful kawaii Gucci ghosts and cool goblins. Each room carries pieces from the Gucci FW 2016 collection and jewelry from Cruise 2017, as well as one-offs that you can only get there. The exhibit is かわいい to the max!
東京発：グッチの新しいアートプロジェクト | ‘Gucci 4 Rooms‘